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Security & Data Protection

Privacy Policy

How BR Fashion collects, uses, and safeguards your personal data when you shop for unstitched fabrics.

Effective Date: September 2026

At BR Fashion, your trust is our utmost priority. We are committed to protecting your personal information and ensuring a transparent, secure shopping experience across our online platform, mobile website, and WhatsApp stylist desk.

By accessing our store or purchasing unstitched fabrics, suit material, or thaan yardages, you acknowledge and agree to the practices outlined in this Privacy Policy.

1. Information We Collect

We only collect information necessary to fulfill your orders and enhance your shopping journey:

  • Contact & Delivery Details: Full name, shipping address, PIN code, mobile phone number, and email address when placing an order or registering an account.
  • Order Specifications: Custom fabric meterage, selected colors, suit sets, order notes, and transaction references.
  • Device & Browsing Data: IP address, browser type, device identifiers, and page interaction telemetry to ensure smooth website speed and performance.
  • WhatsApp & Stylist Logs: Inquiries, dispatch confirmation requests, and chat transcripts when you message our stylist team.

2. How We Use Your Information

Your data is used strictly for legitimate commercial and operational purposes:

  • To measure, cut, package, and dispatch your exact fabric orders via courier partners.
  • To send real-time order confirmation receipts, tracking numbers, and delivery status notifications via Web Push, SMS, or WhatsApp.
  • To process secure prepaid payments and verify Cash on Delivery (COD) dispatches.
  • To prevent fraudulent transactions and maintain high account security.

3. Payment Security (Zero Card Storage)

All online digital payments (UPI, Debit/Credit Cards, Net Banking, and Wallets) are processed securely through RBI-compliant, PCI-DSS certified payment gateways (such as Razorpay).

🔒 Important: BR Fashion does NOT collect, store, or have access to your card CVVs, full card numbers, UPI PINs, or net banking passwords on our servers.

4. Third-Party Data Sharing (Never Sold)

We never sell, rent, or trade your personal information to third parties for advertising or marketing brokers. We only share necessary details with trusted service partners required to operate our business:

  • Logistics & Courier Partners: Providing your name, shipping address, and phone number to express couriers (e.g. Delhivery, Bluedart, Shiprocket) for physical delivery.
  • Infrastructure Providers: Encrypted cloud hosting and authentication databases (Supabase, Vercel).

5. Push Notifications & Communication Preferences

If you opt in to Web Push Notifications or order alerts, you will receive timely updates on fresh drops, dispatches, and exclusive offers. You can easily revoke push notification permissions anytime directly through your browser settings.

6. Your Privacy Rights

You have the right to request access to the personal data we hold about you, update inaccurate information in your Account, or request account deletion by emailing us at concierge@brfashion.com.

Have questions about your privacy?

Our stylist team is available Mon – Sat (10:00 AM – 8:00 PM IST).